THE BUGATTI CHIRON PUR SPORT
Extremely sporty but still a piece of art - the new
Chiron Pur Sport1 is an uncompromising hyper
sports car representing the French brand’s strive
for perfection and technological innovation. It
has a lot in common with the latest stop on its
European Roadshow: Manchester. The English
city counts as the northern capital of innovation
and art, a major cultural hub known for its music
and extensive libraries as well as its beautiful
Victorian buildings. And let’s not forget its
glorious sporting background, being the home of
two of the biggest English football clubs.
The Chiron Pur Sport was definitely in its element
when visiting Manchester – poised in front of
the all new modern National Football Museum
adjacent to the historical infamous Printworks and
Corn Exchange buildings, this city demonstrates
the Bugatti tradition of combining history with
innovation.
Upon arrival the Bugatti Pur Sport was welcomed
to the dealership with a window graphic stating
that the Manchester showroom plans to open in
January 2021. The Chiron Pur Sport was made to
feel at home in a pop up showroom where it joined
its brother, the Chiron Sport2 and also the Bugatti
Veyron.
“Our team based here in the heart of Cheshire were
delighted to present a car as impressive and unique
as the Pur Sport and to be associated with one of the
most iconic and exclusive brands in the world. We
have already built up a great relationship with our
new colleagues at the home of Bugatti in Molsheim
and intend to become one of their leading dealers”,
Managing Director Jon Crossley explains. Although
the official showroom opens in 2021, the aftersales
facility is already fully operational for existing
owners throughout the North of England.
With its optimized aerodynamics, shorter gear ratio
and completely new tyres, the Chiron Pur Sport is
considered the most agile member of the Chiron3
family. It costs 3 million euros net and is limited to
60 units. Production at the company’s headquarters
in Molsheim, France, will begin in the second half
of 2020.
78 wirrallife.com