Wiring Harnes News Nov-Dec 2021 - Page 4

Opportunity Knocks !!
4 NOVEMBER / DECEMBER 2021 Wiring Harness News INDUSTRIAL INFO-TAINMENT

Opportunity Knocks !!

Greetings Readers ,
Wiring Harness News was extremely pleased to have exhibited at the recent Battery Show and Electric & Hybrid Vehicle Technology Expo in Novi Michigan this past September . Last year ’ s show was canceled because of ... well , you know why it was canceled ... I ’ m tired of mentioning it . This year ’ s show was particularly encouraging for a couple of reasons . First , we didn ’ t really know what to expect . Informa does a great job promoting , but we weren ’ t sure how many folks would turn out to exhibit and attend . I mean , this was our first show since the ... well , you know .
I can ’ t begin to tell you how pleased we were to see so many folks in attendance and enthusiastically engaged in commerce . Some folks had masks , some folks didn ’ t have masks , and no one seemed to care one way or the other . People were exchanging ideas , making new contacts , and planning new business . It was a truly refreshing and upbeat atmosphere after the last couple of years .
The second reason we came away so energized , was the number of folks that came up to our booth and asked , “ Where can I get harnesses built ?” A number of folks saw the words ‘ Wiring Harness ’ and ran up and said , “ Do you guys build harnesses ?” They didn ’ t even see the word ‘ News ,’ they were so excited they may have found someone to build their harness !
So , here ’ s my advice ( and the reason for my silly graphic in the margin ). If you have the capacity , and are at all interested in building harnesses for the EV market , then I recommend attending and networking at next year ‘ s event . Heck , you might even consider exhibiting . You wouldn ’ t need much of a message on your booth backdrop other than , ‘ We Build Harnesses !’
So , we will hopefully see you in 2022 at the WHMA Annual Conference , IPC APEX , The Electrical Wiring Processing Technology EXPO , or The Battery Show . It ’ s time to get back out on the trade show circuit !
Joe Tito Editor Joe @ wiringharnessnews . com 407-739-9811
Kindest Regards ,
PS : You can also tune in to The Battery Show Digital Days in early November . See details on page 52 .