Winning Spirit Magazine September-October 2017 | Page 8

IT’S AN INCREDIBLY IMPORTANT RACE, not just for Utah, but for cycling in America. As a sport whose epicenter is still considered to be Europe, North American cycling is looking to establish the fandom that soccer now enjoys stateside. The TOU gives local Utah residents a front row seat to a one-of-a-kind race that passes right through their cities and communities, showcasing the excitement of world-class cycling to anyone who’s willing to head out to the street and cheer as riders pass. The Tour has the distinction of being a UCI certified stage race (the Union Cycliste International is the international governing