Winkelen homewares magazine issue 2 Winkelen magazine November 2015 | Page 49

Tell us a bit about your business? We are a small design/print studio based in Bondi. Our philosophy is to honour everyday objects by creating them to be used, to last, to have aesthetic appeal and a natural, uncomplicated beauty. We desire to bring art into the everyday tasks. Our products are made in the least complicated way using materials as close to their original earth source as possible. They are obvious, emphasizing simplicity and the possibility that an ordinary task can be enhanced by the addition of uncomplicated, utilitarian items of beauty. The beauty of the designs is married with the beauty of quality and longevity that each product embodies. We sell everything from scarves, wall hangings, photo books Tell us about yourself and your background? What a lot of people don’t know about me is that, I’m a widow and mum to two gorgeous boys. My experience goes back over 20 years in the design and branding industry. My personal inspirations are drawn from traditional printmaking methods such as lithography and etching, and a passion for clever sustainable design. I love beautiful things made from nature. So when my world turned upside down I had to reset myself and my family’s future so I founded a business called Laikonik, a business that allowed me to focus on the things that made me happy. Laikonik is a small business in every sense of the word; it’s me, myself and one other lovely person who helps me with my communication and business ideas. I live and love what I do. I’m originally from Tasmania and studied Fine Art at the University of Tasmania, then went on to work as a designer, working and traveling all over the world. My two favourite places outside of Australia, were, San Francisco which was an amazing place to work and live and I would also have to say Auckland was pretty inspiring especially from a design sense. We (two mums) Kasia and myself started out at the local Sydney markets and word soon spread about our baby Journals and our products are designed by mums for mums. Even today after 10 years of designing and making our Once A Year Books they are still unique in the market.We have grown to sell, Art prints and textiles as well. What sparked you to create your business? In our own search (Kasia and Jo) for the perfect Baby journal and being a bit of a naturalist an anti-mass consumerism, I couldn’t