White Papers Taking the Next Step in CTRM Cloud Solutions | Page 5

Taking the Next Step in CTRM Cloud Solutions “MyAspect”. Utilizing AESthetics, users can configure the Aspect solution as opposed to needing customization through code development. Ultimately, AESthetics essentially helps to reduce complexity while increasing usability and makes this repeatable across many users of the solution. It creates system stability and flexibility helping Aspect to meet its promise of an “exact fit in record time”. Furthermore, the approach also allows the company to build indirect sales channels using system integrators and regional consulting firms, while providing the user with a degree of self-sufficiency as it is possible to outsource the client configuration to third parties and IT teams within user organizations potentially saving time and tens of thousands of dollars in professional service fees. Aspect AESthetics is about solving the configurability/complexity problem in the context of cloud-delivered E/CTRM software. As previously stated, configurability and complexity are often two A ComTech Advisory Whitepaper sides of the same coin, increasing costs and timescales for implementation and increasing the risk of project failure. In order to fully realize the value of cloud delivered E/CTRM, users must still be able to configure their solution to meet their business requirements, without hindering the ability to quickly implement, and bring into full production, the newly acquired solution. Not achieving these goals would ultimately defeat the purpose of the cloud model and the potential business benefit of a lower TCO. Table 1 | Comparison of AspectCTRM Deployment versus Traditional On- Premises deployment 3 year license/12 users Implementation Enhancements/Reports 3-year S&M 3-year DR 3-year IT Support Traditional Install $400k $600k $160k $160k $200k $300k AspectCTRM $540k $50k $0 Included Included Included (Simplified from Aspect website content) A BROADER PARTNERING APPROACH Not only does the AESthetics approach work at progressively making the software easier to adopt but, as importantly, it makes the software easier for third-parties to work with as well, ensuring that there is a depth to choice of third-party consulting resources to assist users during implementation and for long-term support. While Aspect realizes the benefit of an increased sales channel via these 3rd party resources, the value to customers comes for the breadth of companies that assist in the supporting Aspect’s solution. To this end, the company has also designed and launched an innovative partner © Commodity Technology Advisory LLC, 2014 program recently called APP, which by partnering with many of the top services and technology companies across commodities, and regions globally, Aspect is able to extend best practices, innovative tools and optimum cost efficiencies to customers. The APP is designed to drive improvement and increase their client’ s return on investment throughout the software’s lifecycle, from initial acquisition through implementation, support and maintenance. By pooling strengths in core competencies, best business practices and tools, and supported by localized services companies, clients can realize greater success via this partnering program.