White Papers PROVE IT OR ELSE! Traceability | Page 9

PROVE IT OR ELSE ! A ComTechAdvisory Whitepaper

SUMMARY

Traceability is now a critical requirement both from a brand protection perspective as well as a legal or industry standard point of view in many commodity supply chains . To meet these requirements demands a different approach to commodity trading , tracking , and management than that offered by many CTRM solutions or indeed , CM , or ERP solutions in the market . Traceability needs to be at the core of business processes , culture and the systems employed in the business . The G10 Commodity Manager platform and targeted products like its G10 Supply Chain Map , are one of the few solutions commercially available that provides both the appropriate granularity and the tools required to truly manage traceability and supply chains for the vast majority of commodities .
A quick visit to any corporate presence on the web for any company engaged at any step in commodity supply chains particularly in food-related areas , is already replete with mission statements and marketing speak regarding issues like sustainability , social responsibility , de-forestation and climate change . However , words , no matter how many times spoken or written , will not create nor sustain a reputable brand . Only actions and the actual buyer experience can do that . When it comes to protecting and promoting that brand and being responsive to new regulations and / or quality issues , you simply have to prove it , or else !
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