The Power of Digital Distribution for Corporate Reports | Publisher's Assistant | Page 16

More and more companies are avoiding the expenses of mailing physical reports to thousands of shareholders. Print reports are generally limited in distribution, but digital copies can be accessed anytime, anywhere. Shelf space is no longer a concern either as investors and employees can access and store reports online.

Distributing corporate reports is necessary if businesses intend to share their initiatives, goals, and insights beyond the margins of owned media channels such as company websites or blogs. A multi-channel strategy works best in situations like these. Here are some creative ways digital distribution makes the process fast, easy, and secure:

Short links: used to quickly share reports with all relevant parties. Short links can be embedded into company emails, websites, and personal communication channels.
Bookshelves: digital bookshelves can showcase multiple reports in a tidy and professional format.