White Paper: Content Marketing Solutions for Retail Industry - Page 25
Decoding consumer behavior and improving content production require analytics-driven insights. Forward-thinking companies actively use data to test new concepts and drive continual improvement.
But there’s a problem. While retailers understand just how important analytics really are, most are woefully inadequate or can’t turn data into actionable insights.
Joomag’s all-inclusive analytics are available on one convenient platform. They’ll inform your content strategy and assess key customer data so that you can optimize your marketing campaigns for higher quality leads.
Content insights: track which publications and pages are viewed most often, how many viewers your content attracts, how engaged they are, and much more.