Where Calgary Magazine May/June 2018 | Page 18

On Alberta Boot Company’s 40th anniversary, we take a sneak peek at how the boots — and the legacy — are made BY RACHAEL FREY • PHOTOGRAPHY BY JASON DZIVER BUILT to LAST If Ben Gerwing isn’t up front in the Alberta Boot Company store greeting customers and fitting them for the perfect pair of boots, you might find him in the factory at the back of the building cutting leather, or applying stain to soles, or any of the 200 steps that go into custom hand-crafting a pair of boots. As the third-generation owner, Gerwing started working at the company in his teens and hasn’t looked back since. “It’s something I always enjoyed doing, learning all aspects of the job, whether it was helping people out in the store or actually going in the back and making the boots, or everything in between,” he says. It’s a point of pride at Alberta Boot that nothing about how the boots are made has changed over the past 40 years — why mess with a winning formula? Every boot is made almost entirely of quality leather, meaning they can be resoled several times. “We consider ourselves the best-made western boot in the world,” Gerwing says. 18 where.ca MAY/JUNE 2018 “We’ve got a lot of people who are wearing our boots who’ve had them for 10, 15, 20 years or more and they’re on a second or third sole.” Next up is the sewing room, where (2) the uppers and lining leathers are hand-sewn piece by piece. Then (3) the vamp and heel counter is sewn into the shafts of the boots. “You look at a mass-manufactured boot and then you hold one of ours and even to the untrained eye the quality is so different. You can just see it,” he says. “We want to continue to provide our customers with the best footwear we can possibly make, and the only way to do that is by continuing to use these older methods, which anything new just can’t match.” The boots are taken to the lasting and soling room, where (4) the leather uppers are matched up with the appropriate last and insole before (5) the vamp of the boot is pulled down tight and “lasted” over the mold. Manufacturing the boots takes about four to six weeks, (if you want a pair in time for the Calgary Stampede, get your order in by the end of May). Gerwing distilled the process down to 12 key aspects of production to give us an idea of what goes into each and every pair. The first stop is the cutting room, where (1) the leather uppers and linings of the boots are cut with dies and hydraulic cutting machines. (6) Leather welting is sewn into the vamp of the boot, and (7) leather corking and a steel shank are added to the insole prior to having the outsole sewn on. (8) The outsole is nailed and sewn down as well as trimmed and (9) the heel is attached to the sole of the boot. Then, (10) the last is removed from the boot and the sole and heel are trimmed and sanded. The final stop is the finishing room, where (11) the inside of the boot is cleaned and smoothed and (12) sole stain and finish is applied to the boots. After a careful quality check, the boots are complete.