What makes content the king? What makes content the king! | Page 10

Search Engines love original
content that is written in an
authentic voice, and the
keywords aren’t stuffed but
placed organically. The
brand opens up for relevant
backlinking, making it a
credible publisher for their
industry.
Engagement is fueled when
you have new, informative
and authentic content that
can really inform, intrigue
or create interaction in your
audiences.
New leads and sales
appear when the content
makes you a thought leader
of sorts in your industry,
people will trust you for
your service or product!
Value addition to your brand
helps in enhancing the brand
image by bounds and leaps.
You’re selling without really selling!
The content can be informative,
entertaining,
You will attract great talent
when you publish content that
helps people learn, and then
will consider you a credible
organization to work at, learn and
contribute to.
Influence those who influence
because they are the game
players in defining what matters for
their industry. For instance, when
Seth Godin speaks anything,
marketers around the world get
influenced! It’s simple. Influencers
are everywhere - from the physical
workplaces to internet!
CONTENT
SELLS
WITHOUT
SELLING
OUT.