SEPTEMBER 2020
WPA Committee Updates
September 2020
Revenue Streams
Ryan Stearns, Chairman
The WPA’s Long Range Plan maps out an ambitious agenda for the future impact and success of our association. This requires an added need to fund raise in order to turn this vision into reality. With that in mind, I’m pleased to let the membership know that the WPA’s Revenue Streams Committee has been hard at work in creating and implementing strategies for creating new sources of income that will allow our association the ability to fund initiatives and projects to continue to build value and resources for all of the WPA’s members and their businesses. At present moment, our committee is busy communicating with all of our members by phone and email to personally connect and encourage members to become a key and integral part of the WPA’s Long Range Plan. I wholeheartedly encourage all members to come together to help accomplish the mission of our Long Range Plan by showing your support by:
1. Registering for the 2021 meeting
2. Becoming a Season Sponsor of the WPA
3. Securing booth space to Exhibit at the 2021 meeting
4. Donating an item for the WPA annual auction
The WPA is working hard to build incredible value and resources for all members, but it takes all members coming together to fund and accomplish the great things we have planned. On behalf of the WPA, I sincerely hope you will consider being a part of the next chapter of the WPA by taking advantage of these ways to showcase your company, while providing support for our association.
Member Engagement
Ralph Rupert, Chairman
The Member Engagement committee has been focusing on first time attendees to the annual meeting. Nic and Tyrone have put together a very nice packet as well as planned an introduction meeting to begin shortly before the Saturday night reception. This will help ensure the new attendees have a host and initial contact to the association.
The committee has stayed abreast and has given input into the new website and video that are being developed.
Soon the committee will be reaching out as a nominating committee to those eligible for board service to elicit volunteers to serve on the board.
(Cont'd on Page 18)
Resource
Beatrice Vasquez, Chairman
We are happy to report important good steady progress with our efforts to help get the Western Pallet Association to be recognized online as the valuable resource for understanding the Western region pallet environment. After a few good committee meetings with great input and help by all committee members, we have been working diligently with Glenn Meeks from Woodview Media to update the WPA website design. We are happy to report the quick and steady results as we are just about to launch the NEW website. It's a very exciting time to be part of the friendliest Pallet Association. There is a good pallet industry related video which will be included in the NEW website as well to help provide more insight about our industry leaders. We will now have available to all members more improved digital marketing tools which are very user friendly. This will help allow members and others quicker communications and thorough results when visiting the WPA website. We strive to keep looking for more ways to help the WPA to be recognized as the valuable Western Region Association that it is!
State Advocacy
Annie Montey, Chairman
The State Advocacy Committee is pleased to announce that the WPA has joined the National Federation of Independent Businesses, or NFIB. We intend to use the NFIB to inform WPA membership of small business related issues pertaining to western states and to give the WPA a voice in politics. According to its website, the “NFIB is the voice of small business, advocating on behalf of America’s small and independent business owners, both in Washington D.C. and in all 50 state capitals. NFIB is nonprofit, nonpartisan, and member-driven. Since our founding in 1943, NFIB has been exclusively dedicated to small and independent businesses, and remains so today.”
Once the WPA’s website and email campaign tools are fully updated, the committee will begin contacting various associations on the west coast to form political alliances regarding mutually beneficial interests.