Western Pallet Magazine October 2025 | Page 41

September 2025

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October 2025

The world moves at breakneck speed, and everyone has a lot going on. It can be challenging to pull yourself out of the day-to-day to work ON THE BUSINESS. But whoever it was that said it first said it right: Hope is NOT a STRATEGY.

I know. I’ve been there. With everything clamoring for your attention, it seems like the right call to just show up and grind. But without strategy, you’re just wishing— without clarity of vision and purpose, your business is like a rudderless ship.

Hope may not be a strategy, but it is an important component of vision. And as a person of faith, I believe that my hope is more than mere wishing. Rather, my faith is the concrete substance that makes my true hope a reality. So then, it all starts with faith.

REMEMBER, LEADERSHIP REQUIRES THREE THINGS:

  • A vision of the world that does not yet exist

  • The ability to communicate that vision clearly

  • The resolve to keep going—and rally others—even when hope runs thin

  • Food for Thought

    When was the last time you stepped back to work on the business? How does your faith connect to the vision in your business? Can you communicate your vision clearly enough to build strategy and sustainability around it?

    WPM