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OCTOBER 2018
Pallet Consultants and Semi X Media team up to deliver results
Partnership will offer mobile billboards on semi trailers across the country
WPA-member Pallet Consultants and Semi X Media have announced a partnership that will allow companies to advertise on more than 500 trailers across the southeastern United States.
As one of the nation’s largest distributors of high-quality pallets and pallet services, Pallet Consultants has a fleet of more than 500 trailers distributed throughout the United States. For Semi X Media, that fleet represents 500 mobile billboards that will be used to advertise for companies looking to gain exposure within certain markets, both locally and nationally.
“It is the perfect partnership,” remarked Pallet Consultants CEO, Gustavo Gutierrez. “We get to continue transporting and retrieving pallets across the country, and Semi X Media gets to take advantage of the space on our trailers while giving us a percentage of the sales. We’re able to generate additional revenue which will allow us to continue our expansion efforts.”
“There is so much opportunity for brands across the country to engage with their customers on the road,” says Semi X Media CEO, Emily Johns. “We are able to take available trailer space, work with our clients to determine the market they want to target, and then make sure the trailers in that market have the messaging on them that their customers will respond to.
"Our in-house graphic designers work with the specifications of the trailers to make sure the messaging looks great, and then the trucks go on their way to the destinations with the approved messaging. All of the trailers contracted with Semi X Media are equipped with a GPS, this allows us to ensure that these mobile billboards are reaching their target market.”
Semi X Media is also working with many independent truck owners and trucking companies to form partnerships across the country, according to Johns.
By the end of 2020, Semi X Media is hoping to have nearly 500,000 registered trailers across the United States and Canada.
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