Western Pallet Magazine November 2022 | Page 29

NOVEMBER 2022

Logistics Industry Veteran Kevin Kull Joins PalletTrader as SVP

PalletTrader, a new online marketplace built exclusively for the sourcing, buying and selling of wooden pallets, announced today that Kevin Kull is joining the company as senior vice president of sales and operations.

A 15-year veteran of the logistics and freight transportation business, Kull becomes responsible for building the organizational infrastructure, leading the sales and operational teams at PalletTrader. Activities under his purview will include strategic planning, business development, sales and operations management, customer/supplier acquisition and marketing.

“We’re pleased to welcome Kevin Kull to PalletTrader,” said John Vaccaro, president of Bettaway Supply Chain Services, which funded, built and is operating PalletTrader as an independent, neutral online trading platform.  “As our sales and operations leader, Kevin’s experience and demonstrated success in sales strategy development, team building and sales growth will help drive increased customer adoption of and engagement with the platform.”

PalletTrader was launched last month as a neutral online marketplace providing buyers and sellers of commercial “white wood” pallets a common platform to

conduct business. It enables the online

Kevin Kull

sourcing and selling of pallets in a collaborative, secure eCommerce environment.

Kevin Kull joins PalletTrader from XPO Logistics, where he was vice president of strategic accounts. 

For the next six months, businesses that sign up for PalletTrader will receive the service for free with no monthly subscription. The only cost to use PalletTrader is a small transaction fee recovered from the seller and the buyer.

PalletTrader is live and open for business. Interested parties can sign up and begin using the platform at www.pallettrader.com, or for more information call (877) 777-7495 or email [email protected].