Western Pallet Magazine June 2025 | Page 32

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safety, or implemented sustainability initiatives, now is the time to share those.

Give your team a chance to shine. Introduce line workers or supervisors who can briefly explain their roles. This gives the official a human connection to your business and shows off your team culture.

During the discussion portion, you can raise any specific policy issues affecting your business. Be concise, respectful, and solutions-focused. Offer to be a resource for future questions or testimony. Provide a one-pager with key facts and contact information to leave behind.

How Should They Follow Up After the Visit?

After the visit, send a thank-you email or letter. Express appreciation for their time, recap one or two key takeaways, and reiterate your openness to future conversations.

If they showed interest in a particular issue, provide a follow-up link or document that elaborates on it. Share any photos from the visit (with permission), especially if you're posting them to your company's LinkedIn or website—this increases visibility for both your business and the official.

start of a relationship, not the end. Reach out when legislation is pending or when you’ve hit a milestone worth celebrating. Over time, elected officials who’ve seen your operations up close can become champions for your business and your industry.

Priority Pallet hosted California assemblymember Greg Wallis in 2023.