DECEMBER 2016
22 WESTERN PALLET
CHEP Leverages Virtual Reality and Hands-On Interaction to Demonstrate Half Pallet Benefits
In a booth that can be conservatively described as one of CHEP’s most unique and interactive to date, the company has leveraged Virtual Reality (VR) to give customers an interactive in-store product fulfillment experience. It allows the user to visualize and participate in a retail store fulfillment exercise and learn “hands on” the value of easy CHEP Half Pallet replenishment versus manually stocking shelves with individual sales units.
The VR platform shows users how CHEP can help retailers reduce labor costs and increase sales with its Store Fulfillment Solutions. CHEP’s robust 40×24-inch shared (pooled) half pallet can reduce warehouse handling costs by up to 25%, decrease in-store labor costs by up to 75%, lower shelf replenishment time by up to 65% and increase sales by up to 30%.
By placing unit loads on half pallets directly into the base of the aisle, which CHEP refers to as in-line replenishment, touch labor is significantly reduced. Additionally, by eliminating single case picking and stacking at the distribution center for shipment to retail, damage is also curtailed.
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