West Virginia Executive Winter 2022 February 2022 | Page 30

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Readership Survey

Print media is a powerful force . To help our readers and advertisers better understand who makes up the influential audience of West Virginia Executive ( WVE ) magazine , we recently conducted our fourth readership survey . The survey was completed with the help of SurveyMonkey and had 212 responses . We are pleased to know that demographic information has remained consistent from survey to survey and are excited to know more about our engaged readers . Below is some of what we learned about those who receive WVE . If you want to know more or would like to talk about how WVE can help you reach this audience with advertising opportunities , please contact us at ( 304 ) 941-0600 or kmh @ wvexecutive . com . •
What is your current title ?
5 %
3 %
CEO / Pres ./ Owner
7 %
10 %
46 %
Vice Pres .
Manager
Staff Member
Educator
14 %
Political Leader
Other
15 %
What is your approximate average household income ?
3 % 38 % 49 % 42 % 69 %
$ 0- $ 49,999
$ 50,000- $ 99,999
$ 100,000- $ 149,999
$ 150,000- $ 199,999
$ 200,000 +
What do you do with your copy of WVE ?
I put it in a reception or public area
49 %
I pass it along
19 %
I keep it
17 %
Other
15 %
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WEST VIRGINIA EXECUTIVE