West Virginia Executive Winter 2020 | Page 83

Serucell Corporation Serucell Corporation is a bio-cellular skin care company located in Huntington, WV. There, cells are grown, and byproducts of those cells are harvested and placed into skin care products that help improve firmness, hydration, discoloration and many other skin- related challenges. These products, which are sold nationwide by Neiman Marcus and can be found at The Greenbrier Resort, are used by many Hollywood stars. Serucell’s products are created on the basis that cells communicate with each other, but factors like sun damage, environmental stress and natural aging can interrupt that communication, keeping skin from looking its best. Serucell’s patented KFS Cellular Protein Complex is the world’s only dual- cell technology skin care solution. KFS stands for keratinocyte and fibroblast serum. Launched in 2018, KFS is the first and only microserum of its kind, and it focuses on the hospital sooner with less pain follow- ing the procedure. Like the AlloX2, it was developed, tested and first implanted at Mon General in Morgantown. “I love medicine. I love thinking about surgery and ways to improve patient out- comes. I love helping patients, and I have a natural curiosity and desire to educate people,” says McClellan. “I probably should have gone into academic medicine, but I wanted to actively pursue business and innovation outside of the constraints of academic institutions.” That motivation led McClellan to become a bioentrepreneur, founding multiple med- ical device start-up companies, including Morgantown-based Intermed Partners, a new engineering lab where bioentrepre- neurs develop ideas, perform research and build prototypes focused on health care. The lab brings WVU medical stu- dents together with engineers and design- ers to perform fundamental research and product development. “We are working on a multitude of novel ideas to improve the human con- dition. These include devices to improve providing deep rejuvenation to the epidermal and dermal layers. A recent clinical study demonstrated a significant improvement in skin quality and appearance after only three weeks of daily use. scars after surgery and reduce complica- tions after rib fractures, as well as a new 3D-printed finger for amputees that can be downloaded from the internet,” he says. “The students have presented our original research and devices at multiple national meetings alongside researchers from Harvard and Stanford. Honestly, it’s incredible to see the steps we are making to spin out a few of these devices into new companies potentially run by the students. My hope is that I’m helping plant the seed of innovation in them that will grow and then they will have the skills needed to develop their own great ideas into products and companies.” McClellan also co-founded the Hun- tington-based biotech skin care company Serucell Corporation, where he serves as chief medical officer. “Future companies like these in West Virginia could really improve the job base here in the state with high-paying tech jobs, which is more of what we need,” he says. “Innovative ideas that become new companies and provide great jobs must be the future of our state.”  W W W. W V E X E C U T I V E . C O M WINTER 2020 81