West Virginia Executive Summer 2023 | Page 66

This promise of expansion , sustainability and an already skilled workforce positions West Virginia as a critical provider of hardwoods as more and more companies focus on utilizing sustainable products . Carlson would also like to see more secondary and finish manufacturing investments and new products , as well as innovation in harvesting equipment , develop in the Mountain State .
“ We have seen great cooperation with the state ’ s economic development team to date , but we also need private equity investment to modernize the entire supply chain ,” he says . “ Like many businesses , it takes years to recoup the initial investment , and market demand for products is crucial .”
Along with the existing production of OSB , hardwoods , laminated veneer lumber , flooring , furniture , cabinets , wood pellets , pallets , fencing and high-quality barrels for spirits , many consider cross-laminated timber ( CLT ) to be used in commercial and other construction the most wellresearched market West Virginia is poised to break into .
“ Europe has embraced this product for new construction and multistory building because it makes the construction process go quickly , has an appealing look , is energy efficient , has an exceptional fire rating and retains carbon during building ,” Carlson says .
McNeel says there is already a significant push by the hardwoods industry to approve yellow poplar as a suitable raw material for the production of CLT panels for commercial construction , making the market a close reality .
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WEST VIRGINIA EXECUTIVE