West Virginia Executive Summer 2019 | Page 69

“New business formations and startups are the most significant driver for job creation and economic growth. Entrepreneurs, inventors and small business owners are helping transform our state economy for years to come. That is why it is critical at this juncture to not only provide them with access to alternative capital but to build a robust business climate and ecosystem.” – Andrew Zulauf, Executive Director, WVJIT each phase of their growth,” says Guy Peduto, director of INNOVA. “The grant and early-stage funding provided through WVJIT and INNOVA support growth from the research, discovery and idea develop- ment stages into the startup phase.” Investments by WVJIT and INNOVA allow young West Virginia companies to develop their products and enter the marketplace. Without them, many companies would not exist or would have left the Mountain State to take advantage of supportive resources elsewhere. Mark Wise, chief product officer and co-founder of Veristo.com, re- ceived seed funding through WVJIT to build and launch his product, ListHub.com, in 2002. “It wouldn’t have happened in West Virginia without WVJIT and INNOVA,” says Wise. “We would have moved to other areas that have those resources.” SwifTAG Systems is another com- pany that was launched thanks to the efforts of WVJIT and INNOVA. SwifTAG designs research technol- ogy to make the scientific process more effective. “Our partnership with WVJIT and INNOVA greatly accel- erated the development of our prod- ucts,” says Zachary Wright, Ph.D., CEO of SwifTAG. “It has given us the ability to experiment a bit more and hire help where we’ve needed it, and we are planning to close our first sales in the next few months.” The right capital investment might launch more than a new company— it might create an entirely new in- dustry. For example, CFOAM LLC manufactures coal-based carbon foam products used in military, in- dustrial, aerospace and commercial product markets. The company received funding from WVJIT in its early stages and now holds 27 patents. “We see CFOAM not just as a new business but a new industry,” says Brian Joseph, who sits on CFOAM’s board of directors. “The applications for these coal-based products are astronomically large, and we project we are going to grow this business quite a lot in the next few years.” Creating and developing alterna- tive pools of equity and debt capital not only foster the creation of new business—it also allows for the growth and expansion of existing businesses. To help build a pipeline of successful startups in the state, WVJIT partners with a variety of sophisticated funding partners. “WVJIT runs a very professional organization, and we are glad to work with them,” says Eric Dobson, CEO of Angel Capital Group, LLC. “In this industry, great partners are appreciated, especially those who un- derstand sharing risk. Entrepreneurs win when investors collaborate to share wisdom, capital, experiences and expertise. Without investors willing to take financial risks, even the most promising technologies and teams will falter. If you want more successful companies to grow and impact West Virginia, you need to create investors in West Virginia, and WVJIT is doing that.”