West Virginia Executive Summer 2016 | Page 132

JORDON MASTERS Major: Horticulture Hometown: Organ Cave, WV Winner, 2015 West Virginia Statewide Collegiate Business Plan Competition GROWING SUCCESS FROM THE GROUND UP. West Virginia University student Jordon Masters is a fifthgeneration farmer. With the help of WVU’s LaunchLab, what started as a food blog has blossomed into a startup that is the first sustainable agriculture company in the world offering microgreens worthy of even the most luxurious restaurants. wvu.edu