WESA Winners Booklet 2022 old version | Page 22

Best Stand at an Aviation Event
Cook + Associates

Best Stand at an Aviation Event

PLATINUM

Cook + Associates

Agency : Cook + Associates
Client : Textron Aviation
A detailed pre-show assessment by Cook + Associates of Textron Aviation ’ s key requirements led to a radical shift in the booth and static strategy , focusing on aftersales and opening an important new interior concept market . A stunning booth design , matched by a new immersive digital sales experience producing exceptional results .
Exhibition : NBAA 2021
22 World Exhibition Stand Awards