Wealth in the Philippines Market Latest Report Available Online Wealth in the Philippines Market

Wealth in the Philippines Market Latest Report Available Online at
Radiant Insights, Inc
Summary
The Philippines is home to a relatively small affluent population, and the country's financial services
sector is somewhat unsophisticated relative to many of its ASEAN-6 neighbors and other developed
nations. Retail participation in the equities and mutual fund markets is very low, with the bond market
traditionally more popular but the majority of allocations still held in deposits.
However, very strong economic performance over recent years and a new government committed to
shaking off the image of the Philippines as the 'sick man of Asia' bodes well for the future of its financial
services sector and the population's financial literacy. Local wealth managers may not currently have a
particularly large lucrative target market onshore, but this segment will grow significantly and wealth
managers need to be ready to capitalize on the opportunity.
Synopsis
Wealth in the Philippines: Sizing the Market Opportunity analyzes the Filipino wealth and retail savings
and investments markets, with a focus on the HNW segment. The report is based on our proprietary
datasets.
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Specifically the report:
- Sizes the affluent market (both by the number of individuals and value of their liquid assets) using
Verdict Financial's proprietary datasets.
- Analyzes which asset classes are favored by Filipino retail investors and how their preferences impact
the growth of the total savings and investments market.
- Examines HNW clients' attitudes towards non-liquid investments, such as hedge funds, property, and
commodities.
- Identifies key drivers and booking centers for offshore investments by Filipino HNW clients.

Key Findings
- At the end of 2015, 1.12% of the Philippines' adult population was considered affluent, and this segment
is forecast to grow by 50% over the next five years. The HNW segment accounts for 0.03% of the
population, but holds over a third of the country's liquid wealth.