Washington Business Fall 2013 | Page 59

washington business Trickle Charge Running water + USB = Hydrobee, a low-cost device to power the world’s electronics. Jason Hagey A Seattle start-up aims to bring “portable, personal power” to 1 billion people with a device that uses running water to recharge electronics. The last time Burt Hamner started a business, he did things more or less the traditional way: He sought angel investors for his idea, raised a little shy of $3 million and got started building a company. This time around he’s doing things a little different. Instead of angel investors, he’s looking for stranger investors. Specifically, Hamner is planning on seeking funding from dozens, hundreds or even thousands of people he doesn’t know via Kickstarter, the website that gives anyone with an Internet connection and a credit card the opportunity to invest in a startup. Some of the most successful Kickstarter campaigns to date have raised money for new high-tech gadgets, like the Pebble smart watch, a device straight out of Dick Tracy that uses Bluetooth to display text messages, emails and other information from a smartphone. But there’s almost no limit to the type of project that can succeed on Kickstarter or similar crowd-funding sites, and Hamner is optimistic that he can raise enough money to fund development of his invention — a portable battery charger that uses running water to recharge. The charger, a soda-can-sized device dubbed Hydrobee, can be used to recharge anything with a USB connection, including cell phones, tablet computers, LED lights and thousands of other electronic devices. The device itself could be revolutionary. A former FEMA worker who has seen Hamner’s invention said the agency could have given away thousands of Hydrobees in the days following Hurricane Katrina when many people were without power but still had access to running water. But Hamner isn’t stopping with just a revolutionary product and a nontraditional funding mechanism. He’s using new or nontraditional methods for virtually every aspect of his nascent company. Instead of leasing office space, he’s paying for a desk at HUB, a co-working office/incubator in downtown Seattle. at a glance The Hydrobee name is a play on words — hydro for water and “bee” for the “b” in USB For most of electrified history, the goal has been to produce as much power as possible. The Hydrobee, a soda can-size charger, produces very little power — but it’s enough to charge a cell phone or LED light. Company founder Burt Hamner is taking a non-traditional approach to virtually every element of his company, using crowdsourced backing, a co-working office, 3D printing and open source development. Burt Hamner, founder of HydroBee. fall 2013 59