12
The company moved to a larger studio on Hyperion Avenue, and Walt and
Lillian bought a house nearby.
After three years, Alice in Cartoonland
lost its appeal and a new character was
created.
Here he is boys, Oswald
the Lucky Rabbit, for
our new animated
cartoons!
Taking Lillian with him, Walt
made a trip to New York to ask
for more money.
I’m sorry, Mr.
Disney. I can only
give you $1,800
for future Oswald
cartoons.
I would lose
money. It
costs more
than that to
make!
Oswald was quite popular.
We get $2,250 for each
cartoon. But with all the
work we put into them,
it’s not enough.
I own Oswald the Lucky Rabbit!
I have a contract signed by four
of your artists who will work for
me directly if you won’t take my
offer.