Industry Info
Manna Pro Extends Its 4-H Partnership to Create Opportunities for More Young People Across America with Calling All Champions Campaign
The pet care and nutrition company commits $ 100K to the nation ’ s largest youth development organization , launches # CallingAllChampions photo contest and giveaways
12 • Walking On
Manna Pro Products , LLC , a St . Louis-based manufacturer and marketer of pet care and nutrition , announced today that it is extending its partnership with 4-H , committing an additional $ 100K over the next two years to help equip all youth with the essential skills they need to succeed in life and career , no matter their circumstances .
“ Manna Pro ’ s mission of Nurturing Life aligns perfectly with 4-H ’ s commitment to empowering youth with the skills they need to lead in life and career ,” said Amanda Terbrock , senior brand manager , Manna Pro . “ 4-H youth across the country are the future of the animal care and agricultural industry . It ’ s important , now more than ever , during a time of uncertainty , to support 4-H and allow them the resources they need to reach more youth across the country via new platforms .”
As part of the partnership , Manna Pro will donate $ 1 to National 4-H Council for every $ 1 coupon used on select Manna Pro products from Feb . 1 through Aug . 31 , with a minimum $ 50,000 match donation guaranteed in 2021 .
The company also launched its Calling All Champions campaign to celebrate future 4-H champions and provide consumers additional ways to support 4-H . The campaign includes an Instagram photo contest featuring weekly giveaways . Additionally , consumers can support 4-H with a $ 15 minimum donation to receive an animal-themed box filled with goodies and coupons valued at $ 50 . All donations will support 4-H ’ s mission of closing the opportunity gap for all young people , especially as the pandemic continues to disrupt essential learning experiences for over 55 million school-aged youth in the U . S .
“ Manna Pro ’ s continued investment is important to ensure 4-H ’ s capacity to create and deliver hands-on learning opportunities and support for all young people ,” said Heather Elliott , vice president , development , National 4-H Council . “ Having support from an industry leader such as Manna Pro helps equip young people with important life skills such as responsibility , compassion and leadership to move forward and reach their full potential .”
For over 100 years , 4-H has led the charge to empower young people across the U . S . through experiences that develop critical life skills and inspire them to improve the world around us . Many 4-H ’ ers and their communities have stayed resilient through the ongoing crisis , which has impacted their participation in county and state fairs across the country .
“ As the pandemic continues to evolve , it is difficult to predict how this upcoming show season will unfold ,” said Elliott . “ We ’ re grateful to all the 4-H educators , alumni , volunteers and our partners like Manna Pro for stepping up to support our young people regardless of the circumstances and foster a community of belonging .”
Manna Pro is an official 2021 and 2022 4-H corporate partner .
How to Enter Manna Pro ’ s Weekly Photo Contest & Giveaway
From March 1 through May 31 , 2021 , the 4-H community , their family and friends can post a photo on Instagram tagging # CallingAll- Champions to be entered in the Manna Pro photo contest for a weekly prize drawing . The photo must include an animal of choice ( horse , chicken , goat , or rabbit ) and a favorite Manna Pro product .
Winners will be chosen at random and announced each week on the @ MannaProHomestead and @ MannaProHorse Instagram accounts , with the chance to win prizes such as Omega Egg Maker ®, Goat Treats with Probiotics , Select Series ® Rabbit Food , Calf Manna ® and Bite-Size Nuggets .
To download Manna Pro coupons , learn more about special 4-H promotions or make a donation to 4-H and receive a giveaway box while supplies last , visit
mannapro . com / promotions / 4H-2021 .
About Manna Pro Products , LLC
Manna Pro is a recognized leader in the care and nurturing of pets , with roots going back to 1842 and long-established brands in companion pet , equine , backyard chicken and small animal categories . Manna Pro is committed to providing high-quality , nutri-