Above all else, new users must realize that you don’t have to buy land in order to play Second Life—you can simply walk around 3D worlds and interact with other players. “Buy a plot on the Mainland of Second Life, and you'll become a part of its vibrant community…create your own neighborhood with your friends, set up a movie theater with personalized screening rooms, or build a business, community center or library. Buying land and creating structures are a perfect opportunity for educators— there is no school board to create a budget or to deny crucial services. Educators can literally create the space they want, unique to their teaching style, and are able to make it their own.
Marketers have already been exploring the world, with big-name businesses like American Apparel, Starwood Hotels, Scion and Cisco setting up virtual areas for their products - a store for American Apparel, a hotel for Starwood - in Second Life. Even Reuters has assigned at the past a bureau chief specifically to the site.
Second Life you can buy and develop online real estate, import images to craft your own in-world creations, or attend a drum circle with
avatars created by users from all over the world. Read on an editorial that based on the futuristic Metaverse from Neal Stephenson's seminal sci-fi novel Snow Crash, Second Life aims to truly be a second life for users, with opportunities for both work and play. It's the work element - the embrace of entrepreneurship - that's perhaps most unique to Second Life. Linden Labs, the creator of Second Life, has welcomed the entrepreneurial inclinations of its community in two important ways. First, Linden dollars, the in-world currency, are easily traded for U.S. dollars (or any other currency) at an official currency site. Second, Linden has taken the remarkable step of allowing players to retain the copyright for their in-game creations. It's these aspects of Second Life that attract entrepreneurs. The number of opportunities available is really only limited by your imagination. Real estate is a big moneymaker, creating online clothing or mesh bodies as well; there are numerous opportunities for coders who want to build more complex creations using Second Life's unique scripting language.
The number of opportunities available is really only limited by your imagination.