VL OMNI Resources eBay How-To-Guide | Page 3

After reading this you’ll be prepared to: • Understand and leverage the eBay marketplace culture and cus- tomers. • Understand which eBay seller segment your business fits into, and how that seller segment could affect your development and plan- ning. • Appreciate the challenges of integrating eBay with your existing systems. • Adapt to changes to eBay’s seller rating standards and what this means for sellers. This guide carries the full weight of VL’s 20+ years of experi- ence with omni-channel data integration. VL offers tailored services to a variety of sellers who use eBay, optimizing their sales through strate- gic cloud-hosted solutions. More often than not, a good deal of useful buyer data is lost in translation between various technology interfaces when back-end systems are not integrated properly. eBay’s new seller standards ad- dress this directly by penalizing sellers who repeatedly have data er- rors resulting in poor customer service. (For more detail, see eBay PowerSellers.) virtuallogistics.ca 3