What You’ll Learn in This Guide
This guide will provide growing SMBs with a road map to the
Best Buy Marketplace in Canada. Although this channel targets the
Canadian omni-channel consumer, it is being quickly adopted by inter-
national businesses.
This guide will present a comprehensive picture of Best Buy at
a high level, including Best Buy’s history, the launch of the Best Buy
Marketplace, strategic advantages for sellers, best practices and more.
By the end of this guide, you will have an understanding of what
your next steps are in incorporating BestBuy.ca into your existing
omni-channel mix.
Takeaways:
• Self-assess your business’ fit for the Best Buy Marketplace model
• Leverage the Best Buy marketplace to your business’ best advan-
tage for maximum brand awareness and sales
• Keep your business scalable and agile to change after adopting
Best Buy’s Marketplace as a sales channel
• Incorporate the right data integration strategy for your business
and to take maximum advantage of the unique features of the Best
Buy Marketplace, including in-store pickups and returns
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