The ALLSAINTS X CARA DELEVINGNE collection will consist of Spring/Summer wardrobe essentials with a high fashion edge.
The collection will be womenswear, including clothing, bags and shoes.
It is important to understand that this collection is for a younger market, therefore the presentation of the collection throughout the store must be visually enticing for the age group of 16 - 24 year olds.
The collection will be launched in ALLSAINT'S flagship store on Regent Street.
To celebrate the collection, the window displays in this store will be dedicated to the Cara Delevingne collection.
This guide will help you understand the visual requirements of the presentation of the collection.