Lighting
Lighting sets the tone,mood and atmosphere for a store. Lighting is a good way for your products to be seen. If you have a very special item which is a very high price and would like everyone to stop and see it then you can use spotlights which shines down on one specific area.
Lighting in the Turnbull & Asser store will be bright because the products are bright and vibrant. We will have spotlights shinning on the collaboration for the reason that it is the new collection in. Also it will be the first ever collaboration and even better it is will a celebrity. Spotlights will also shine onto the mannequins to give it that very unique feel.