Fixtures
The Straight Arm
The straight arm will be used for on-trend items that we want to sell well. This is used for key statement items, such as this jacket. It is important to strategically place these throughout the other fixtures. Bold statement items will be used for these.
When presenting the fixtures it is important for you to use various different fixtures to keep the clothing variation interesting and exciting. The Pop-up is pastel themed and therefore there will be brighter colours than the ones shown. It is important that no similar colours are presented next to each other. The colour placing must be thought through, and ensure that colours are evenly placed throughout.
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