Robert Weller
"It’s all about relationships"
#askexperts
www.visualcontenting.com
Being active and engaged on
social networks can be a great
way to connect with target
audiences who may need or
are looking for your services/
expertise.
This week, we interview Robert
Weller @toushenne, an expert in
social media, content marketing
and conversion rate optimization,
about how we can best leverage
social media, content marketing
as well as visual elements to
increase our social engagement
and conversion rate.
Visual Contenting
Let’s see what Robert brings
to the table by reading the
following interview.
Could you introduce a
bit about you and your
company/services?
Sure, will do. In short I’m a
blogger, book author, lecturer
and social media manager based
in Munich, Germany.
The latter in a full-service
marketing agency serving
national and international brands
such as Deutsche Telekom,
Siemens, Fujitsu or Bosch.
I give regular lectures on inbound
marketing (especially content
and corporate blogging) and
also discuss these topics in my
own blog www.toushenn e.de. In
addition, I have been featured in
some big brand magazines like
such as HubSpot, Brandwatch or
Salesforce.
Currently, and somehow I think
that this is becoming my real
passion, I am working on my
second book, which will focus
on the synergies of design and
marketing (to be released in
2016).