Visual Contenting April 2016 | Page 38

EXPERT TIPS FOR CREATING ADDICTIVE CON 01 NEIL PATEL Digital Marketer and Co-Founder of KISSmetrics, Crazy Egg, and Quick Sprout @neilpatel Every single one of Neil Patel’s articles is extremely well-researched and detailed. He says it’s important to strive towards a 3000+ word count for your blog posts-and on average, each post on his blog is approximately 5000 words long and contains between 40-60 images and charts. The credibility enforced in each post has made his blog a go-to reference for businesses. CK TO CONTENTS PAGE your content “Make more detailed, more actionable, and wrap it up with a pretty design.” “Research what all of your competitors are creating and one-up them. Make your content more detailed, more actionable, and wrap it up with a pretty design. If you do that in the long run you will win.” NEIL PATEL