Visual Contenting April 2016 | Page 25

SOCIAL MEDIA This infographic from Chris Ducker gives detailed explanation about 12 ways to use Periscope to build your personal brand. Keep It Candid Ask for Some “Love and Shares” Ask for people to share your scopes. They will do it, and it will help grow your Periscope following. Don’t stress about trying to come up with the perfect topic to discuss. Follow Those that Show You “Love” Be you and be vulnerable. Offer a follow back for those people that show you the most love during a broadcast. Entice with Your Title Take a few extra moments to think of a title that would entice you to want to join in. And don’t over think it. Acknowledge Your Viewers A good Periscope session is all about hanging out with your audience. Ask Questions Draw out conversations from viewers by asking questions. Don’t Be Afraid to “Go off” on Tangents Don’t be afraid to keep it real. Go off on tangents and enjoy where th e conversation takes you. Visual Contenting Learn from Your Replays Great athletes watch themselves on tape in order to get better. Build a Following by Broadcasting Often No doubt that the most successful broadcasters on Periscope will be those that broadcast often. Play “Show and Tell” Introduce viewers to people near you, along with showing them any interesting items that happen to be there. Act Like You’re Hanging out with a Friend Periscope is all about living in the moment and communicating that to your audience. Explore with “Me” Next time you explore something new like trying new food, seeing new places, meeting new people or even using new gadgets, take the world with you. Check out this infographic on Visual Contenting.