Visit Baltimore Brand Toolkit Fall 2022 | Page 13

Key Messaging

THE ELEVATOR PITCH
Baltimore today is writing a new chapter in its history , fueled by a diverse population of cultural arbiters , skilled tastemakers and social entrepreneurs . Today ’ s Baltimore is a place where good ideas and ambition are the currency that matter most . It ’ s a place where art is seen as a catalyst for conversation , food as a means of connection and history as an opportunity for education . It ’ s an essential destination for learning about and understanding the African American experience and a city full of inclusive neighborhoods where all visitors will feel invited , welcomed and seen .
No other city will surprise you like Baltimore : from the largest public holding of Henri Matisse in the world ( that is completely free to the public !) and the nation ’ s largest museum dedicated to self-taught artists to a craft brewery located in the sanctuary of a historic church and top-rated hotels with killer views — the Baltimore experience is so surprising it can only be topped by one thing , the visionaries and creatives who call it home .
We are proud of the Baltimore we are creating , and we can ’ t wait to share its charms with you .
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