Megaphone
Business models show how an entity creates,
distributes and captures value. Taking one
by one the elements of the Lean Canvas, for
example, can you imagine how the Blockcha-
in technologies could add value, distribute it
in a totally different way, disintermediate, or
otherwise rewrite the story?
One key I’d like to offer in this short, subjec-
tive, to-be-completed article is the multiple
stakeholders models. Smart contracts now
render the co-creation and distribution of va-
lue among widely different parties so much
more feasible and trustworthy.
The limits of binary ways of thinking in gene-
ral are frustrating: my business vs the com-
petitor’s, North vs South, wealthy vs poor…
Time and again, we’ve seen how destructive
humans can become toward one another or
toward nature when trapped in this kind of
either/or ‘scarcity mindset’. Demise of the
era of competition, we’re entering the era of
collaboration and collective intelligence.
What business can you create now in order to
serve all stakeholders, with a purpose? What
engine of shared growth do you intend to de-
sign? How can we levage distributed ledgers
and tokenomics to solve humanity’s most
pressing challenges?