interaction helps them achieve their goals. The real
benefit of choosing Ireland is that we create the
conditions that stimulate people to new levels of
achievement.
All business events are about achieving change
through people. Interaction is how change happens
- with people primarily, but also through new
content ideas, debates and a unique destination.
Interaction is especially relevant to conferences
and meetings and Ireland excels as an environment
to enable these events to move from simple
information dissemination to the creative discussion
and debate which leads to new results.
Ireland also has stunning locations in abundance.
Our landscape varies dramatically from rich
agricultural land of the east to the impressive
landscape of the Burren in the west. As well as
scenic rivers, lakes and mountain ranges in between,
Ireland is also home to a number of Unesco World
Heritage sites. So whether the decision maker wants
to host the event in a high tech conference facility,
in a venue overlooking Ireland’s breath-taking
coastline or in a castle dating back hundreds of
years, Ireland has a wealth of stunning locations to
choose from.
welcome, even in the largest of venues.
There are plenty of sights and activities to
encourage business visitors to extend their stay in
Ireland once business is done. We work hard to get
delegates coming to Ireland on business to avail of
the opportunity to take in a whole range of cultural
and leisure experiences before they return home.
Tourism is one of our largest indigenous industries.
It is very important to us that we fully understand
our visitor needs – whether they are here just
for business or staying on for leisure. We are
working hard to build a destination which can
deliver on the Business Tourism Decision Maker’s
requirements and those of the visiting delegate. To
that end, Ireland is developing as a business tourism
destination that is fast becoming synonymous with
high tech professional facilities, unique venues
within scenic settings, impeccable service delivered
with professionalism and distinctive ‘Irish’ charm.
However, it is not just the high tech venues,
stunning locations and high quality accommodation
that is encouraging Business Tourism Decision
Makers to choose Ireland for international
conferences and meetings. Our research indicates
that nine out of ten visitors choose Ireland because
of the famous friendliness of the Irish people. In
Ireland it is the unique combination of modern
professionalism alongside the informed friendliness
of the locals that makes business visitors feel truly
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