Victoria Secret Brand Report 1 | Page 23

Meet Stephanie Brown - regular VS Customer

Age - 27

Gender - Woman

Job Role - Senior Buyer at Ralph Lauren

Location - Watford

Salary per annum - £40,000

Interests - going on city breaks and reading fashion publications and blogs during free time

Social Media - Uses Instagram and Snapchat

Fashion Needs - comfort for travelling but fashion forward which keeps up with the catwalk trends

'Hi there, my name is Stephanie. I am a senior buyer at Ralph Lauren. I am constantly on the move due to my career and need to feel comfy at all times. In the event of me getting a little bit of free time, I enjoy spending it shopping and socialising at bars with friends.'