the self-service draft kombucha model . Not only could we decrease the number of times we had to visit stores due to the fact that we were delivering kegs , we also reduced waste at product demonstrations . Being able to pour people small sips rather than waste multiple bottles at a time really helped our bottom line .”
One of the things that separates Aqua ViTea from other kombucha companies is their commitment to alcohol extraction . Weaber says that his insistence on low alcohol-by-volume kombucha comes from a deep-rooted desire to provide a product for his customers that is both healthy and delicious . “ We ’ re selling our kombucha as a health beverage , and also as something that can have a really meaningful impact
on how people consume carbonated beverages in this world . In order to truly consider ourselves a healthy alternative to sugary beverages that can have very negative health effects , we had to be healthy in every sense . Knowing that , when I found out unknowingly that kombucha can have an alcohol content as high as 3 % without alcohol extraction , it just did not sit well with me . I needed to figure out how to keep kombucha alive and loaded with gut-healthy microorganisms , but still be under 0.5 % alcohol-by volume . I founded this company with a health mission , not a money mission , and I ’ ve always kept that in mind . We want our product to be a manifestation of healthy values in every sense , and we work hard to make sure it lives up to our standards .”
Reflecting on his entrepreneurial journey , Weaber likens the experience of running a business in Vermont to a long and winding drive through the Green Mountains . “ From where I live , I have to drive over two mountain passes to get to Interstate 89 . I think the drive I take to get there serves as a perfect metaphor for what it ’ s like to start an independent business here . It ’ s not an easy journey to get to the main lane , but it ’ s beautiful the whole way . You might feel like you ’ re alone on the road sometimes . You might even get into some rough patches of road and go through some tough twists and turns . It ’ s still a beautiful adventure that ’ s well worth experiencing , and I wouldn ’ t have it any other way .”
AQUAVITEA . COM
Beautiful . Functional . Powerful .
Meet the SunCommon Solar Canopy ! Power your life with a show-stopping reflection of your personal style . The Solar Canopy combines solar innovation with Old World timber framing . Cover your woodpile , patio , or driveway with a Canopy sized to fit your needs .
Learn more at suncommon . com / vtmag
solar @ suncommon . com
( 802 ) 882-8170
VTMAG . COM SUMMER 2021 13