VERMONT Magazine Media Kit | Page 2

WINTER 2024
SUMMER FALL
HOLIDAY *
2024
2024
2024
Arrives : week of 2 / 4
Arrives : week of 6 / 2
Arrives : week of 9 / 8
Arrives : week of 11 / 3
closing :
12 / 15
closing :
4 / 19
closing :
7 / 19
closing :
9 / 13
material : 12 / 18
material : 4 / 26
material : 7 / 26
material : 9 / 20

Rates

&

Sizes

ALL RATES AND DEADLINE DATES ARE SUBJECT TO CHANGE
* Ask about inclusion in the Stratton Magazine Gift Guide !
1-Issue and 4-Issue color rates below : Take advantage of the BEST RATE and reserve your space in ALL FOUR ISSUES !
FULL PAGE & COVERS Back Cover Inside Covers Full Page Advertising rates per issue .
1X $ 2,268 $ 1,944 $ 1,695
4X
$ 1,349
1 / 2 ISLAND
1 / 2 HORIZONTAL
1X $ 956 4X $ 787
1 / 3 VERTICAL
BLEED AREA TRIM SIZE SAFE AREA
NON BLEED AD SIZE
FULL PAGE ARTWORK GUIDELINES
1X $ 956 4X $ 787
4.625 X 7.375 ”
7.5 X 4.875 ”
2.25 X 10 ”
1X $ 669 4X $ 561
bleed area 9.25 ” x 11 ”
Extend your background beyond the trim to fill the bleed area
1 / 3 SQUARE
1 / 4 PAGE
1 / 6 HORIZONTAL & 1 / 6 VERTICAL
trim size 9 ” x 10.75 ”
This is where the pages get cut off
1X $ 340 4X $ 280
safe area 8.5 ” x 10.25 ” Keep text , logos , icons , etc . within . 25 ” of trim
non bleed ad 8.5 ” x 10.25 ”
This is the size required for ads that don ’ t extend off the page .
PLEASE ONLY USE CROP MARKS FOR BLEED ADS .
SPECIAL ADVERTISING
1X $ 669 4X $ 561
4.625 X 4.875 ”
HOME IN VERMONT / INN VERMONT Now featuring a new Home section , specifically designed as an advertising opportunity for real estate agents , home builders , architects , and interior designers surrounded by architecture-related editorial .
POLYBAG SPONSORSHIP Have your own separate postcard promotional piece inserted within the polybag wrap on the exterior of the magazine . Your card will be distributed to the print subscribers who receive the magazine in the mail . Advertisers are required to pay printer directly for the cost of postcard production . Cost for processing and insertion : $ 3,000
ABOUT OUR READERS
Homeowners : 91 % • Second homeowners : 13 % • They ’ re affluent : Net worth : to $ 250,000 : 31.6 % • $ 250-499,000 : 22.6 % • $ 500-999,000 : 21.6 % • $ 1,000,000 +: 24 % • They ’ re in prime earning years : Age 45 and over : 99 % • What they buy : Furnishings / gifts / clothing / decor : 64 % • Appliances / hard goods : 39 %
1X $ 550 4X $ 453
3.625 X 4.875 ”
H : 4.625 X 2.375 ” V : 2.25 X 4.875 ”
WHEN SENDING YOUR AD ...
CAMERA-READY ADS HIGH RES ( 300 DPI ) PDF USE CMYK NO CROP MARKS UNLESS FULL PAGE FOLLOW APPLICABLE AD DIMENSIONS UPLOAD TO SEND MY AD PORTAL
ADS TO BE CREATED HIGH RES ( 300 DPI ) LOGO AND PHOTOS TEXT IN WORD DOCUMENT OR EMAIL EMAIL MATERIAL TO ADS @ OLDMILLROADMEDIA . COM
DISPLAY AD FREQUENCY DISCOUNTS : The four-time rate is earned only when ads run in consecutive issues . Advertisers will be charged the one-time rate on published ads if multiple insertion contracts are cancelled .
PROFESSIONAL DESIGN ASSISTANCE : We are happy to help create compelling ad copy . Ask me about our services and fees .
KIM @ OLDMILLROADMEDIA . COM | 802-891-4771 | OLDMILLROADMEDIA . COM