EVENTS
first national lockdown kicked in just a few weeks later and life has never been the same since .
Fast forward to December 10 , 2021 and we have just entered a new phase of COVID restrictions in the UK , just as the World Vape Show is about to make its London debut .
However , this time round , the impact was much reduced and the organisers managed to put on a very credible two-day event .
Just like their recent show in Dubai , this was a more relaxed affair than the high-octane vape expos of old .
While this was a business and consumer event , the focus was very much on the B2B aspect , so the loud music and endless giveaways did not feature here .
There were not huge queues of consumers waiting for the doors to open , but instead there was a steady stream of attendees throughout the two days .
This served to ensure that the event was never like a shopping centre in the run up to Christmas , but that there was a good enough footfall to count the event as well attended .
As with Dubai , there was more uniformity of stand sizes than in the past and the emphasis was on functionality and doing business .
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