F E AT U R E
Not only were we allowed to buy them
for that purpose, we were told directly by
two of the flavour houses in print and
over the phone that they were aware that
they were not supposed to be used for
vaping but the other versions didn't taste
as good.
for human consumption so long as that
consumption is food or drink based.
Without direct regulation of the products
that flavour houses wish to keep selling
in the E-cig Industry, in the Vape Game
they answer to no one. We need to effect
change in that area now.
They claim by putting not for vaping tag
lines in their product descriptions that
that there is the extent of their legal
expectation.
But should it be?
That is the real question. Because once
an industry becomes regulated, it can
become an expensive task to do so.
Would the government rather chase
down thousands of E-Liquid makers, or
thirty flavour houses when it comes
down to the regulation of formulation
control.
Really think about how much money
these flavour houses make from this
industry. To remain solvent at this point
after regulations, Manufacturers should
hold them responsible for clear and
direct transparency.
With that formulation control, by regulating that ingredient selection in the industry, a CAS library would be a mandatory
component of participation for the
flavour houses.
It would eliminate many of the issues we
came across in trying to get the information we needed to represent our clients
and industry the way it needed to be
represented.
It would also remove flavours from the
market that were being used knowingly
although it has been made clear they
shouldn’t be there, “Testing at the
source” so to speak.
We also found that many of the flavours
that flavour houses were claiming to
have changed, were not all that changed.
This matters, because there is no way to
hold them accountable.
These specific CAS items are engineered
If they want to keep making money, then
they should have to have their specific
ingredients tested for proof… as our
products need to be. They should as well
have to keep an active, updated CAS
library that is supplied and verified for
integrity.
As flavour houses remain a staple part of
the industry, it is our recommendation
that commissions and governing bodies
turn their strong eye of FLAVOUR
MORDOR on them.
They should have to submit each of their
flavours for testing should they want
them to be used in the market. Each
flavour should then be registered with an
ECID number just like our products so
that the track and trend system actually
has scientific value at some point.
The day of the flavour houses has almost
come to an end, we are being mapped,
and you should be too. It is only a matter
of time.