EVENTS
by Stephen Tarpey
The shear number of shows in America
now is becoming out of hand now. There
is one nearly every weekend, some of
the organisers only worry about getting
the vendors to the show and forget about
the promotion of the event and getting
the local vape shops to their event to
ensure the is longevity of the show in the
future and sales for the exhibitors. Some
shows also forget the importance of
advocacy and educating the public, this
is key as this will ensure the longevity
of this industry. On both of these counts
vaper slam are second to none.
They deliver foot traffic to the shows,
they ensure local vape shops attend
and ensure the people who attend are
educated on the current
advocacy issues.
So much so that free giveaways were
done differently, raising awareness of the
plights affecting the Vaping industry.
Rather than giving away free samples,
the samples were given to an advocacy
groups and the companies were invited
to make a donation to advocacy groups,
these advocacy groups would give a
talk to people on the main stage, they
would then give vouchers to the general
public. Afterwards the vouchers could be
redeemed at the advocacy stand where
members of the public could gain more
access to the groups.
Whilst this could be thought to drain
atmosphere this wasn't the case at all
and I take my hat off to Freeze and
Mooch at vaperslam for what they are
trying to achieve.
As for the show, once again a great
atmosphere and it delivers on every
aspect, well done guys, keep up the
good work.
VAPOUROUND MAGAZINE USA 123