WORLD VAPERS ’ ALLIANCE DIRECTOR MICHAEL LANDL TOLD VAPOUROUND :
“ This is a worrisome trend around the globe . Flavour bans are a clear sign that politicians don ’ t know enough about vaping .
“ Flavours are integral for the success of vaping as a smoking cessation aid . Science and the experience of millions of vapers have proven this .
“ Unless governments want to force thousands of former smokers back to smoking , they need to reconsider these plans to prevent a public health crisis .
“ While they might be well-meaning , prohibition never works and creates negative consequences .
“ Research shows vapers are more than twice as likely to quit with flavours . Politicians need to start listening . This misguided fight against flavours must end .”
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