VAPOUROUND ON TOUR
WHITE LABEL WORLD EXPO , LONDON
It ’ s fair to say that the recent White Label Expo in London was a roaring success and here we touch on just a few of the highlights from the show .
Words : Katie Loomes
In the face of tube strikes and international crisis , the globe-trotting White Label World Expo recently landed in London … and it brought a few familiar faces along with it .
Amongst the hundreds of exhibitors and wave of visitors who flocked to the two-day event were a handful of vaperelated brands .
As expected , seasoned expo exhibitor and British packaging giant Cap Coder was in attendance .
The event had also attracted some recognisable faces from the world of vaping , including harm reduction titan and UKVIA director-general John Dunne .
I was very relieved to be able to attend this expo without having to talk from behind a face mask , which is something that I have found can be quite difficult when trying to communicate with people .
There was a very friendly atmosphere across the entire expo , with busy exhibitor stands and large audiences gathering for masterclasses and keynote talks .
There was an especially great roster of speakers at the event , with the program boasting experts from Everpeaks , Tik Tok and even Amazon .
The talks covered everything from marketing in a new ‘ digital age ’ to how to ‘ survive and thrive in any economy ’, offering invaluable insights and knowledge to visitors .
All in all , this was wonderful show for businesses to make valuable networking opportunities and there were endless white label opportunities for brands wanting to launch in the heath sector .
We look forward to their next White Label event this May in Las Vegas !
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