Vapouround Magazine ISSUE 29 | Page 114

Celebrating Success: WORLD VAPE DAY 2020 May saw two back-to-back days of interest to the vape community – World Vape Day on May 30 and World Tobacco Free Day immediately after. The first World Vape Day took place in 2012 to raise awareness of e-cigarettes as potential harm-reducing tools for smokers. The organisers, a collection of grassroots organisations, also used it to highlight flavour bans and called for the removal of regulations in countries that impose total bans, such as Thailand. The World Vape Day (WVD) website is keen to differentiate itself from the more general No Tobacco Day which, it says, has moved away from highlighting the harms caused by smoking. Vapers across the world used World Vape Day to highlight the unfairness of bans and to expose misinformation. Words: Caroline Barry It says: “World No Tobacco Day has increasingly focused not on smoking – the most dangerous form of nicotine consumption – but, rather, on demonising low-risk alternatives to smoking. Thus, World Vape Day is not only an opportunity for us to celebrate our choice to make the switch to a healthier, smoke-free lifestyle, it is also an opportunity for us to share with the world our success stories.” Nancy Loucas, Executive Director of the Coalition of Asia- Pacific Tobacco Harm Reduction Advocates (CAPHRA), is 112 VM29