Vapouround magazine ISSUE 20 | Page 49

Dr Farrimond said: “There are real opportunities for stop smoking services to use e-cigarettes more actively to help people give up smoking, but for this to happen policies around the country need to be consistent, and people need to share best practice and know what others are doing.” We spoke to the IBVTA at the Vaper Expo UK – The Return about how this could be done. Chief Executive Gillian Golden revealed that during Stoptober 2018, the vaping industry saw more outreach from stop smoking services than ever, and this could be an inroad. Positive messaging from the top down seems to be a workable method for normalising e-cigarettes in the services. “Public Health England have been very forthright in their support for vaping. And now, with so much visibility of that support on a national level, it just needs to trickle down to a local level. Support still varies from authority to authority, it depends on who runs the stop smoking services. Dr Farrimond’s recent study drew attention to the fact that there’s no national policy on what makes a stop smoking service vape-friendly. And even though the centre’s staff might be really positive about vaping, they may not know how to go about being vape friendly.” “More stop smoking services are coming to the IBVTA to learn from our experience, and how our members have collaborated with their local service. And there’s been a real uptick in the services contacting us this Stoptober versus last year. That’s down to the positive messages coming from PHE, the Science and Technology Committee and their own public health networks. It’s hard to ignore evidence from areas like Greater Manchester, where significant progress has been made.” Despite the beginnings of a more cooperative time for vaping and the services, it’s impossible to ignore the impact of government cuts. Even with services learning what needs to be done and tightening their ties to vaping, they need tangible clout. Like all unresolved issues in the vape trade and beyond, the learning process is ongoing. With the right funding and other forms of investment, vaping can and will be a huge asset. “There are real opportunities for stop smoking services to use e-cigarettes more actively to help people give up smoking” - Dr Hannah Farrimond VM20 | 49