Vapouround magazine ISSUE 20 | Page 147

possible hurdles to be faced by those in the room, alluding to a possible crackdown on flavours – not just in the US – and the probability of a specific tax on vaping which may not be as far off in the future as some may think. “There will be a crackdown on flavours and it will be through legislation,” he said, adding that the industry will face an increased burden of proof where smoking cessation is concerned. This, he said, may involve a product’s status as being modified or posing reduced risk being subject to increasing scepticism. Mr Stafford also added that we can expect larger studies, more studies and specifically, “studies to prove smoking cessation,” which many will welcome. In issue 18, we reported on the possible ‘sin tax’ which was speculated to be on the cards at the Treasury. On the prospect of a vape tax, Mr Stafford said: “Higher taxes on next generation nicotine products may be something we need to adjust for in the coming months. We may see different tax structures, one for smoking cessation products, another for heat-not-burn.” On what drives the vape market, Mr Stafford said it’s all down to what’s convenient for people, in making e-cigarettes the more convenient choice for smokers who want to quit. “A lot of the market is driven by convenience, what’s close to your work and home.” The analyst provided research statistics, in particular, one element demonstrating that 60 percent of European consumers are influenced by how unique and enjoyable a product is. In comparison, this stands at 66 percent in North America, 65 percent in the Asia Pacific region and 65 percent in Latin America. He said: “Unique flow and experiences are key to consumer preferences in every region ranking highest among consumers.” CBD Oliver Mammon, co-founder of InHemp / CBD Vape Shot took part in a panel discussion designed to examine the European cannabinoid market. He spoke at length about the barriers to CBD trade, such as ‘hit and miss’ PayPal which its reported has been blocking CBD companies from its service. However, Mr Mammon noted there has been a recent shift among card payment facilitators, “in the last two to three months.” “Everything has opened up. It’s refreshing, it makes doing business a little bit easier. On the future of CBD in the UK and Europe, panelists agreed with Mr Mammon, who said: “I think we’re in for one hell of a ride.” Also on this panel were Boris Banas, CSO at CBDepot.s.r.o, Nathan Wogman, co-founder at InHemp / CBD Vape Shot, Alex Michaels, director at C21 / CBD Health Store, Sasha Bajilo, CEO Ilesol and Ben Walker, director at N.V Biotech. VM20 | 147