Johnnie Lovell to front our new YouTube juice review and vaping videos
It was just another day at the office until
just one question from my boss changed
all that. On the face of it, this was a really
innocuous question: “Would you like to
interview Johnnie Lovell?” ‘Johnnie,’ I
thought. ‘Johnnie...’ “Oh, the guy from
Vaper Expo? Yeah, sure.”
It turns out that interviewing Johnnie
is something of a rite of passage at
Vapouround. It also turns out that Johnnie
Lovell is more than just 'the guy from Vaper
Expo’ who bounds around the stage like
an excitable puppy, pumping up the crowd
and dishing out goodies. This year, Johnnie
will co-host the Vapouround Awards for a
third time. And now he's been signed up for
a new role - fronting our YouTube vaping
videos.
Vaping YouTubers broadly fit into two
categories: you have the casually-dressed,
middle-aged man methodically reviewing
liquids and mods from his living room. Then
there’s the zany and intense archetypal
vaper in a snapback, shelf after shelf of
mods and e-liquids behind him, excitedly
shouting at the camera.
Johnnie does not fit into either of these
categories but he certainly has an
180 | VM15
abundance of excitement, passion and humour.
The videos will bring out his trademark humour
and hyperactive intensity but also his attention
to detail and visible passion for vaping. Anyone
who has ever met him, or just spoken to him
on the phone will know that he likes to laugh.
However, as funny as he is, he also takes his
job very seriously, and for Vapouround editor
Paul Caplin, this was an opportunity too good
to miss.
Paul said: “I watched one of the videos Johnnie
did for BH Vape and I loved it straight away.
He’s well-known and loved throughout the
industry thanks to his work at Vaper Expo UK
and the Vapouround Awards, but I was really
impressed by how he came across on camera.”
Shortly after Paul saw the video in question,
we linked to it on Facebook and Instagram
and it soon became apparent that our
followers found it as hilarious as Paul did.
It’ll come as no surprise that Johnnie is as
excited about his new role as we are.
"We started making videos just
for the hell of it, figuring that
we’d
do it for a few months to see
what
happened. We wanted to offe
r
something new – content that
was
as entertaining as it was info
rmative.
I’m obviously very enthusiastic
about vaping and how it can
help
people but, at the same time
, I
acknowledge that it can take
itself
a little too seriously sometim
es. I
sent Paul our most recent vide
o and
he totally ‘got it’. I’m really look
ing
forward to working with Vapour
ound
to help bring the magazine to
life."
Stay tuned to our YouTube channel and
social media feeds for more hilarious and
informative videos from the friendly face of
vaping himself, Mr Johnnie Lovell.